WOW88 – Online Slot Game Singapore
The choice between an online casino and a land-based casino is controversial. It’s like choosing between a smartphone and a tablet computer because, in fact, any means of communication complement each other.
The virtualization of the business environment is not accidental. High technologies made it possible to ensure the continuity of commercial processes and provided an entirely new space (an online casino platform) for conducting gambling activities. Such changes benefit both medium and large businesses while fundamentally changing the organizational structure of the casinos themselves.
We have prepared five undeniable advantages of online casinos to prove that organizing and maintaining such a business is much more profitable than a land-based casino.
Profitability
According to France Press, the profitability of virtual platforms increased by 28% from 2010 to 2014. Forecasts regarding the development of the virtual gambling industry for 2017 are also very favorable. The increasing investment attractiveness of the mobile market and significant changes in legislation increase the liquidity of online casinos. New dynamics are already visible – the Internet segment occupies 15% of the European market and is almost equal to the land-based segment in income.
- Availability
The main difference between an online casino and a land-based one is that an online casino is independent of such limiting factors as geography and time. There is an opportunity to play without leaving home at any time of the day or night.
- Low operating costs
A large initial investment in a land-based casino may not pay off even after a year because, in addition to registering a legal entity and obtaining a license, the entire gambling zone must be launched, including searching and renting gaming premises, hiring staff, purchasing equipment and furniture for the casino, depreciation, and much more.
- Fast promotion and accurate analytics
Competent promotion is crucial. Advertising a land-based casino is often expensive and ineffective, and advertising (print or outdoor) is also not profitable, especially for small and medium-sized gambling businesses.
To avoid damage to budgets and reputation, online casinos resort to contextual advertising that works exclusively with the Internet audience, as well as mobile analytics and tracking tools to track bets and player behavior. In return, they offer incentive bonuses and generous rewards. This approach simplifies the development, coordination, and implementation of promotional offers to clients.
- Free games
The main advantage of online casinos over land-based casinos is that they allow beginners to learn games such as online poker, blackjack, baccarat, and roulette. Training occurs in real time but without real stakes. This is a proven way to turn new visitors into regular customers. By the way, it is worth saying that in land-based casinos, the word “demo game” does not exist.
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